Disclaimer

SECTOR DISCLAIMER , LIVE EVENT AND MARKETING SERVICES 1. Purpose of this notice This sector disclaimer sets out the risks and limitations specific to live event production and brand-experience marketing. It is not a full statement of our legal terms. Please read this notice together with our main Terms of Service, Privacy Policy and any statement of work or proposal that applies to your engagement with Elevate Events & Marketing LLC. This notice clarifies what we do and do not control, what we cannot promise, and where your obligations lie. If you commission services from Elevate, you accept these terms. 2. No guarantee of marketing or advertising results We cannot guarantee the results of any marketing, advertising or social media campaign. Attendance at an event, advertising reach, impressions, click-through rates, engagement, leads, conversions, return on ad spend, organic social-media performance and the success of any paid campaign depend on factors entirely outside our control. These factors include: - The behaviour, decisions and preferences of the public and your target audience. - Algorithms operated by Meta, Google, TikTok, Instagram and other third-party platforms. - Real-time auction dynamics and bid competition on paid advertising platforms. - Weather, travel disruption and public-health circumstances. - Decisions by third parties, including venue operators, local authorities and service providers. - The quality, relevance and appeal of your own products, services or brand to the market. We will apply professional skill and industry-standard practices in planning, designing and executing campaigns and events. We will not apply skill or effort to guarantee a commercial outcome. Any forecast, projection, illustrative figure, benchmark, case study or performance estimate discussed in our proposal or in our planning conversations is a reference point only and is not a contractual promise or guarantee of performance. Industry standards vary widely; results from other campaigns for other clients cannot be replicated for you. You should not commit budget to any campaign on the basis of a forecast alone. We recommend that you set realistic performance expectations in partnership with us before committing funds. 3. Third-party advertising platforms Elevate does not own or operate Meta, Instagram, Facebook, Google Ads, TikTok or any other advertising or social-media platform. We manage campaigns on these platforms on your behalf, but we do not control them. Each platform sets its own policies, terms of service and content guidelines. Any platform may at any time, without notice: - Reject, restrict, pause or disable creative content, advertisements or campaigns. - Disable, restrict or suspend a user account, including the account held in your name. - Change its algorithms, policies, pricing, bidding model or service features. - Restrict the geographic regions, age groups or audience characteristics to which campaigns can be targeted. - Enforce its intellectual-property, advertising-standards or political-advertising policies in ways that affect your campaign. You hold the advertising account on each platform in your own name. You are responsible for compliance with that platform's terms of service and policies. Elevate acts as your agent in managing the account; we do not assume the obligations that you owe to the platform. If a platform restricts or closes your account, or if your campaign is rejected or disabled, responsibility for resolving the issue with the platform rests with you and the platform, not with Elevate. We will use reasonable efforts to help you understand why a restriction occurred and to support your appeal or remediation, but we do not control the platform's decisions. If a platform's policies, algorithms or auction dynamics significantly change during your engagement, we will notify you and discuss the impact on your campaign objectives. We cannot guarantee that we can adapt the campaign to maintain previous performance levels. 4. Live-event risk and force majeure Live events depend on factors beyond our control. Elevate is not responsible for: - Venue availability, condition or suitability. - The issuance, amendment or revocation of permits, licences or approvals by local authorities. - Weather conditions, natural disaster or climate events. - Decisions by public authorities to restrict gatherings, close venues or impose public-health measures. - Failure, non-performance or breach by suppliers, contractors, venue operators or other third parties. - Unforeseen circumstances, labour disruption, transport failures or other force-majeure events. If circumstances beyond reasonable control make it impossible, unsafe or illegal to proceed with an event as planned, we will notify you as soon as possible. In such cases, we will work with you to discuss options: postponement, modification, cancellation or alternative delivery. Any costs incurred before the event or during preparation remain your responsibility unless our statement of work provides otherwise. Refunds or cost recovery for cancelled or postponed events depend on the terms you have negotiated with us and with the venue and other suppliers; they are not automatic. You should carry cancellation insurance and should review the cancellation and force-majeure terms in your statement of work before commitment. 5. Third-party suppliers, venues and contractors Elevate coordinates with venues, caterers, equipment suppliers, talent, performers and other service providers on your behalf. These third parties are independent contractors. They are not agents or employees of Elevate. Each supplier enters into its own contract with you or with Elevate (acting for you), and each operates under its own terms, policies and conditions. Elevate does not assume liability for the performance, breach, negligence, injury or damage caused by third-party suppliers. Each supplier is responsible for its own insurance, licences and compliance with law. Our role is to coordinate, communicate and recommend based on industry knowledge and past experience. We do not guarantee the performance, reliability or suitability of any supplier. We do not inspect venues for safety, accessibility or compliance unless our statement of work explicitly commits us to do so. You should conduct your own due diligence on venues and suppliers, including checks on insurance, licensing, safety records and references. Any dispute between you and a supplier, including claims for refund, negligence, damage or injury, must be resolved between you and that supplier, or through their contract's dispute mechanism. Elevate's role in coordinating the engagement does not make us liable for the supplier's acts or omissions, except where we have breached our own duty of care in selecting or recommending them with knowledge of a specific risk. 6. Client-supplied material and intellectual property You warrant that all material, content, images, video footage, audio, music, trademarks, logos, text, data and other creative assets that you provide to Elevate are either: - Owned by you, or - Licensed to you with the full right to use them for the purposes of the campaign and event, or - In the public domain or available under a Creative Commons or similar open licence that permits use for these purposes. You warrant that the material does not infringe any third party's copyright, trademark, right of publicity, privacy right, moral right or any other intellectual-property right. You warrant that the material does not defame, invade privacy, harass or harm any person. You are responsible for obtaining all necessary clearances, consents and licences before providing material to Elevate. If you provide material and later discover that it infringes a third party's rights, or if a third party makes a claim against you or Elevate relating to the material, you will indemnify and hold harmless Elevate from all liability, legal costs and damages arising from that claim. Elevate will use client-supplied material only in the form and manner specified in the statement of work. We will not modify, adapt or repurpose your material without your written consent, except to the extent necessary to fit technical specifications of platforms or media channels (resizing, format conversion, adding captions for accessibility). Any use of your material beyond the stated scope requires a separate written agreement. 7. Rights, licences and releases for footage, photography and talent likeness Live events generate photographs, video footage and audio recordings. The rights to this material, and the responsibility for obtaining releases and consents, must be clearly agreed before the event. Unless our statement of work states otherwise: - Elevate retains ownership of raw footage and photographs captured at the event. - You retain a licence to use that footage and photography for marketing, promotional and archival purposes related to the event and your business, but not to sell or licence the material to third parties or to use it for unrelated purposes. - Elevate may use footage and photography for marketing Elevate's own services, including on our website, social media and in case studies, unless you have asked us in writing not to do so. - You are responsible for obtaining written consent from any attendee, performer or other identifiable person whose image or voice is captured in photographs, video or audio. This includes obtaining explicit consent for use of their likeness in marketing or promotional material, and for use in paid advertising. We will not publish footage or photography of identifiable individuals without evidence of such consent, unless the material is clearly in the background and the individual is not the focus. - If the event is a private event, or if attendees are employees of your organisation, you warrant that you have the authority to give consent on their behalf or that they have been informed that photography and recording will take place. - If the event is open to the public and footage will be used in public-facing marketing, you are responsible for posting clear notice at the event that photography, video recording and audio recording are taking place and that images may be used for promotional purposes. This notice must be conspicuous and visible to all attendees as they arrive. Rights to music, sound recordings and compositions played, performed or licensed at the event are separate. See section 8 below. 8. Music, composition licences and regulatory compliance If the event includes live music, DJ services, or broadcast of recorded music, you are responsible for ensuring that all necessary music licences and performance rights have been obtained. This includes: - Mechanical licences for reproduction of compositions. - Performance licences from the relevant performing-rights organisation (in the United States, ASCAP, BMI and SESAC). - Sync licences if music is synchronised with video or other audiovisual content. - Master-use licences from record labels if specific recordings are used. Elevate does not obtain these licences on your behalf unless the statement of work explicitly states that we do. If we provide a musician, DJ or performer, that individual is responsible for holding necessary licences for any material they perform. You should verify this before the event. Regulatory and advertising standards Paid advertising and sponsored social-media content are subject to laws and industry codes in the United States, New Mexico and the platforms on which they are published. Key obligations include: - If content is sponsored, paid for or subsidised by a third party, or if it is published as part of a paid-advertising agreement, it must carry a clear, conspicuous disclosure such as "Sponsored," "Paid partnership," "Ad" or "#ad" in plain language that is visible before the user must click to learn more. - If content is published by an influencer or content creator in exchange for payment or benefit, it must include a clear disclosure of that relationship. - Claims about product or service performance, efficacy, safety, health benefits or pricing must be truthful, substantiated and not misleading. Comparative claims must be fair and accurate. - Testimonials and case-study claims must reflect the typical or truthful experience of customers, not cherry-picked or misleading results. - Advertising that targets specific demographics (by age, location, or other characteristics) must comply with the platform's policies and with applicable law. - Advertising that makes political or issue-advocacy claims must comply with platform policies and with any applicable campaign-finance or political-advertising transparency rules. Elevate will apply industry-standard practices in drafting copy and designing creative to comply with these obligations. However, you remain responsible for the truthfulness and compliance of all claims, statements and representations made in your advertising and marketing material. Before we publish any campaign, you should review the copy, claims and creative to ensure they are truthful, compliant and consistent with your own policies and legal obligations. If a platform, regulator or third party challenges the compliance of your advertising, responsibility for responding and remedying the issue rests with you. We will provide reasonable support in understanding the challenge and revising the content, but the decision to modify or withdraw the content is yours. 9. Not legal, tax, insurance or financial advice This disclaimer, our terms of service and our marketing and event-production services are not a substitute for legal, tax, accounting or financial advice. We do not provide such advice. If your event or campaign raises legal questions , including intellectual-property rights, regulatory compliance, employment law, contract liability, privacy law or tax treatment , you should consult a qualified lawyer, tax adviser or accountant in your jurisdiction. If your event or campaign carries significant financial risk or liability risk, you should consult an insurance broker about appropriate coverage. 10. External links Our website may contain links to third-party websites, platforms and resources. We do not endorse or take responsibility for the content, policies, accuracy or practices of those external sites. Your use of external links is at your own risk and subject to their own terms and privacy policies. We recommend that you read the terms of service and privacy policies of any third-party platform you use in connection with your campaign or event. 11. Contact If you have questions about this sector disclaimer or about your engagement with Elevate Events & Marketing LLC, please contact us at info@elevatemktevents.com or write to us at: Elevate Events & Marketing LLC 1209 Mountain Road PL NE Ste R Albuquerque, New Mexico 87110 United States 12. Effective date This sector disclaimer is effective on 5 September 2026 and applies to all new engagements entered into on or after that date. If you entered into an engagement with Elevate before this date, the terms that applied at the time of your engagement remain in force unless you have agreed otherwise in writing.